Our Work

Moves App

Moves App

Since February 2013, we have providing full social media support for Protogeo activity tracker Moves App. Already the iphone users take over 2 billions steps a day with Moves. We provide full social media strategy and community management services for the brand making sure their users have interesting content to engage with and receive first rate customer support through social media.

Take a look at some of the social media channels we manage for them:

Facebook

Twitter

Google +

CSV: Volunteer Champions

Ian Dury

We recently had the pleasure of working with the UK volunteering charity CSV (Community Service Volunteers) on their ‘Volunteer Champions‘, campaign.

Our brief was to work alongside the in-house team to design a feel good social media campaign celebrating 50 years of the charity. Collectively we finally settled on ‘Volunteer Champions’, which would use photos from CSV’s rich past to celebrate their history and link in with the great work they are still doing in communities across the UK.

The campaign ran for a total of 6 weeks and our social media and PR efforts meant that that ‘Volunteer Champions’, reached the eyes of over half a million people.

Lush Cosmetics

We have worked extensively with the lovely folks over at Lush Cosmetics supporting their campaigns team with a number projects. We have provided a wide range range of digital services, including designing creative campaigns, social media management and blogger outreach.

Projects we have worked on include:

Fighting Animal Testing Campaign

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Social media support and blogger outreach for the #animalperson competition. Then the provision of social media content creation and community management of the Fighting Animal Testing campaign. The campaign featured in the Evening Standard and received over 500 images of people demonstrating they are animal people.

Daisy Lowe

Break the bag habit

Bury the bag monster

We worked with Lush to create a quick fire social media campaign that engaged with bloggers. This campaign for the creation of an army of bag monsters illustrations, YouTube videos with children telling us where plastic bags go and a Twitter storm telling the treasury to implement a bag tax. The campaign was described by Social Media Influence as; “such a winner.”

Zac Goldsmith, MP meets the bag monsters and backs the campaign.

No Cop Out For Wildlife Crime

No Cop Out For Wildlife

We worked with our friends at Lush on there ‘No Cop Out For Wildlife’ campaign. Which focused on encouraging the general public to vote for the most wildlife friendly police commissioner in the recent elections.

Sadly wildlife crime in the UK often goes unpunished including fox hunting, so we decided to turn the tables a bit by using the power of social media and hunt down the views of the Police Commissioner candidates regarding the enforcement of wildlife crime laws.

We set about doing this by creating a Foxy Force of bloggers and supporters to email their local candidates and spread the word about the campaign. Initially we started raising awareness through an online PR campaign. This was wonderfully supported so many bloggers and worked nicely with our #FoxyForce comepetion which encouraged people to create a police force serious about enforcing wildlife crime.

Foxy Force

Living Streets: The Great British Walking Challenge

email gb walk image

Working closely with the Living Streets team, we embarked on a challenge to get Britain walking during the month of May. We teamed up with a wide range of bloggers including, green, parent and hyper local to achieve widespread coverage. Our social story for the campaign was a massive success seeing a huge increase in mentions and followers throughout the month. We used a range of tactics including organising a blogger event, blogger outreach and designing creative social media challenges including our #mumswalk Pinterest challenge and foot scrub competition thanks to our friends at Lush LTD. To get a flavor of the campaign check out this Storify.

Living Streets: Summer Walking Challenge

During the London 2012 games we worked with Living Streets to help them co-ordinate social media activity and blogger outreach encouraging Londoners to walk.

Digital communications with a difference

We’re passionate people who want to create a better world, we care about politics, we care about social issues and we care about the work we do. If you want a communications agency prepared to tell you the truth and be with you every step of the way please get in touch with damien@socialchicagency.com

 

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